Bollywood’s diva Deepika Padukone joins Levi’s. The internet is loving the new global brand ambassador. Of their favorite pair of jeans. It is none other than the Bollywood actress Deepika Padukone. She has done some remarkable work in the Bollywood and Hollywood industries as well. Moreover, who doesn’t love Deepika, right! Now she has got roped as a global brand ambassador for a giant brand.
Premium denim brand Levi”s on Wednesday said it has roped in Bollywood actor Deepika Padukone as its new global brand ambassador. With Deepika Padukone’s fandom panning internationally it is only right for her to become the global brand ambassador for a fashion brand label. Everyone already loves Deepika Padukone’s fashion statement. The elite brand Levi’s is also known for perfection.
Deepika Padukone joins Levi’s:
This partnership will attract new generations of women consumers with quality and comfort in the name of denim. The iconic American denim maker. Which entered India 25 years ago, and has been struggling to stretch its sales over the last two years. Hopes to find a perfect fit in Padukone
“Padukone’s personality shines through a balance of being bold, authentic, true, and uncompromising that perfectly fits with our brand values. She is not only a style icon but also an inspiration to the youth and women globally. With her on-board, we are confident of strengthening the brand further especially when we are strongly focusing on leading the women’s category,” Sanjeev Mohanty, managing director- South Asia and MENA – Levi’s added.
Since their invention by Levi Strauss & Co. in 1873, Levi’s jeans have become one of the most recognizable garments of clothing. Today, Levi’s brand portfolio continues to evolve and its range of leading jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their style.
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